To sell on Instagram, you first need to have the Facebook sales channel connected. If you haven't done that yet, please follow this help guide.


Step 1: Convert to a business account

You need to convert your Instagram account to a business account.

  1. Select "Edit profile".
  2. Select "Switch to Professional account".
  3. Select "Business".
  4. Log in with Facebook.
  5. Select the Facebook Page you'd like to connect. This must be the same page that you have chosen when connecting the Facebook sales channel.
  6. Set up your business profile (you can also skip this step if you don't want your contact information on Instagram).

Step 2: Connect to a Facebook Page

  1. Go to your business's Instagram profile.
  2. Select "Edit profile".
  3. Under the "Public business information" section, select "Page".
  4. Choose a Facebook Page from your Pages that you'd like to connect. This must be the same page that you have chosen when connecting the Facebook sales channel.

Step 3: Account review

Your account now needs to be reviewed by Instagram in order to turn on Instagram Shopping. Account reviews typically take a few days but sometimes can take longer.

  1. Go to you business's Instagram profile and tap the menu icon (3 horizontal lines) in the top right-hand corner.
  2. Select "Settings".
  3. Tap "Business" and then tap "Shopping".
  4. Follow the steps to submit your account for review.
  5. Visit "Shopping" in your "Settings" at any time to check your status.

Step 4: Connect Instagram on Zibbet once approved

Once your account has been been approved, return to Zibbet and click the green "Connect Instagram" button.

If your account has not yet been approved by Instagram, the connection will fail, but you can try again later.

Step 5: Turn on shopping

Once your account is approved, you can turn on shopping features.

Note: If you don't see Shopping in your settings, your account is probably still under review or hasn't been approved for Instagram Shopping.

  1. Go to you business's Instagram profile and tap the menu icon (3 horizontal lines) in the top right-hand corner.
  2. Select "Settings".
  3. Tap "Business" and then tap "Shopping".
  4. Select the "product catalogue" that you want to connect to your account.
  5. Select "Done".

Congratulations, you've now set up Instagram Shopping and you're ready to start tagging products in your photos and videos, across your feed and Stories.


Learn how to start tagging your products >>

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